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Bose
Corporation was founded in 1964 by Dr. Amar G. Bose,
then professor of electrical engineering at the
Massachusetts Institute of Technology. As an MIT
grad student in the 1950s, Dr. Bose decided to purchase
a new stereo system. He was disappointed to find
that speakers with impressive technical specifications
failed to reproduce the realism of a live performance.
The quest
for better sound was on.
Extensive
research in the fields of speaker design and psychoacoustics—the
human perception of sound—led to the groundbreaking
901® Direct/Reflecting® speaker system in
1968. Its unprecedented approach to sound reproduction
came much closer to the essence and emotional impact
of live music, and won immediate acclaim.
Today, you
can find Bose wherever quality sound is important.
From the Olympic games to the Sistine Chapel. From
NASA space shuttles to the Japan National Theatre.
In the home and on the road, from large outdoor
arenas to intimate neighborhood stores, restaurants
and clubs, you can hear the realism of the most
respected name in sound—Bose.
